![]() ![]() You may not come across as credible to your clients without an online presence.ĭepending on your website skills (or budget if you plan to outsource this task), there are two main approaches to building your website. Now that you know the main reasons clients value bookkeeping services, we can dive into the strategies you can use to get more clients.Īn online presence, including a website and a presence on a social media platform, is the foundation of your success as a bookkeeping business. In essence, you’re lightening their mental load, which means less stress for the client. When you step into a client’s business to help them with their business finances, you’re relieving them of a burden. Many people don’t like working with numbers, while others feel overwhelmed by the prospect of dealing with dollars and cents. That said, there is also another benefit to keeping in mind. The first two benefits – reducing risk and saving time – are the main rational reasons business owners hire bookkeepers in-house or freelance. Other benefits to working with a bookkeeper.Even better, you may be able to help them reduce their tax bill by keeping accurate records. If you have a track record of bookkeeping accuracy, you can help your clients to reduce the risk of misunderstanding their business results. ![]() To avoid these bookkeeping problems, discipline and attention to detail are vital. Further, failing to track expenses correctly may have tax implications like paying a higher tax bill. For example, if a business owner fails to keep track of their expenses in detail, they may not understand their profit margin correctly. In accounting and bookkeeping work, accuracy is critically important. If you can help this busy business owner save even a few hours per month, they will have more time to work on other areas (e.g., marketing) that may help the business grow even further. In this kind of small business, the business owner probably has multiple responsibilities like marketing, business partnerships, managing inventory, and bookkeeping. For example, a small e-commerce business owner might personally perform bookkeeping duties a few hours a month. The saving time benefit tends to apply the most to smaller companies with no accounting or finance department. Let’s unpack both reasons so you can market your services more effectively. Second, companies pay bookkeepers to reduce risk. Why will they pay a bookkeeper to help them with their business finances? The answers usually come down to two major reasons.įirst, companies pay bookkeepers to save time. Click on this link to dive right into the strategies to get bookkeeping clients.īefore jumping into specific strategies, we’ll put ourselves in the client’s shoes. But before we begin, let’s look at why bookkeeping clients hire you. Use this guide to learn the 6 best strategies to get bookkeeping clients. You may find some methods come naturally to you, like social media marketing, while others, like networking, are more difficult. Finding out how to get bookkeeping clients for your business takes some experimentation. ![]()
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